Archive | August 2012

Ole Avocado Reaches Consumers With Foodie Blog


There are so many ways to enjoy fresh guacamole and Ole Avocado needs it’s consumers to know. Melinda Price recently joined the Drew Advertising Ole Avocado online team. Her enthusiastic approach is providing fans of the San Antonio company with tips and recipes.

In a recent post Melinda debunked “Guacamole Myths.” One myth, “Guacamole is Too Expensive for Every Day Use” expresses that a great tasting guac can kick up your meal without stressing your pocket book. On another post Melinda takes a crack at a simple recipe that turns guacamole into a zesty treat.

Ole Avocado has been actively using social media through Drew Advertising, a brand management and marketing agency, to reach consumers in the markets it serves. The five-year-old guacamole company has seen positive growth in recent months and continues to seek ways to increase distribution. Currently, Ole Avocado, exclusively serves H-E-B groceries in Texas.

“Our goal for Ole Avocado and every brand we serve is to make sure we use all available channels. This blog and our social media strategy, including our direct marketing efforts, allow us to keep our clients competitive in the grocery store,” stated Andrew M. Anguiano, CEO at Drew Advertising.

Keep an eye out for this up and coming guacamole in your grocery store.